Images are property of Imagine Iowa Great Lakes; example reproduced for design reference purposes only.
the task
I was a part of the team that created all the branding for the Imagine Iowa Great Lakes or #ImagineIGL project, a philanthropic beautification effort. I created this branding scheme for “Imagi-NATION” of supporters for the project.
results
Project managers wanted a design in keeping with the original branding, with a subtle differentiation they could put on shirts for donors and community supporters. I used a subtle color gradient to denote the word “nation.”